HSB Adds Social Media Income Coverage to Its Home Cyber Insurance

Social media influencers who lose income because of a cyber-attack can now get insurance protection with personal cyber coverage from HSB, the company announced today.

Source: Reinsurance News | Published on September 20, 2021

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HSB Home Cyber Protection includes groundbreaking home cyber coverage for income lost by a social media influencer in a computer attack or takeover of a social media account.

“Social influencers want attention, but not from cyber criminals,” said James Hajjar, assistant vice president for HSB, part of Munich Re. “Hackers and other digital predators target social media. We’re filling the coverage gaps with insurance that follows customers with the protection they need.”

The social media coverage is part of HSB’s expanded protection, which also includes a cybersecurity app with anti-malware and ad blocking support, and new service choices to monitor the “dark web” and bank accounts for cyber threats.

Hijacked Accounts And Damaged Reputations

Social media income interruption coverage is an option available with HSB Home Cyber Protection and applies to insureds who are paid for social media marketing through advertising, direct sales, marketing campaigns, or other product placements.

Social media marketing activities may be conducted with accounts they own on social media, personal websites, or email platforms.

A covered loss can be triggered when they can’t access their account, due to an unauthorized use, takeover of the account, or a malware attack.

Cyber Attacks Ransomware Online Fraud

HSB Home Cyber Protection covers individuals for cyber-attacks, online fraud, cyber extortion, identity recovery, and home title fraud involving computers, smartphones, and home systems. In addition to social media income, optional coverages include data breach and cyberbullying.

The Clario cybersecurity app can be accessed by all insureds, offering the latest technologies to protect individuals from cyber threats. Monitoring services from security leader Kroll also are available to track suspicious online activity linked to the personal information of customers.

HSB Home Cyber Protection is available through insurance carriers that partner with HSB to add the coverage to their homeowners and renters policies.