Product Recall Insurance & The Defective Unit Surge

In 2024, while the overall number of recall events has decreased, there has been a significant rise in defective units, pointing to increased regulatory scrutiny and presenting new challenges and risks for companies across diverse industries.

Source: Sedgewick | Published on August 30, 2024

The latest data from Sedgwick’s U.S. Recall Index reveals a notable shift in product recall trends that holds important implications for independent insurance agents, MGAs, and wholesalers. While the total number of U.S. product recalls across key industries fell by 13.3% in the second quarter of 2024, the number of defective units recalled surged by an astonishing 96.4%. This divergence presents unique challenges and opportunities for those in the insurance space, particularly those focused on managing product liability, recall coverage, and risk mitigation for their clients.

Product Recall Insurance Trends: Fewer Events, Greater Risks

According to Sedgwick’s report, Q2 2024 saw 788 recall events across the automotive, consumer product, food and drink, medical device, and pharmaceutical sectors — down from 909 events in Q1. However, the volume of defective units recalled jumped to 254.6 million, marking the second-highest quarterly total in the past nine quarters. For agents, MGAs, and wholesalers, this means that while fewer recalls are occurring, those that do happen involve significantly larger numbers of defective products, increasing the potential financial and reputational risk for their clients.

The report highlights that total recall volumes for the first half of 2024 were lower than the same period in 2023. Despite this, the sharp increase in defective units signals a growing severity of recall events, which can translate into larger claims, more complex risk assessments, and heightened regulatory scrutiny for companies involved.

Recall Index Data Summary

Key Statistics Overview:

  1. Total Recall Events
    • Q2 2024 Recall Events: 788
    • Change from Q1 2024: -13.3%
  2. Total Defective Units
    • Q2 2024 Defective Units: 254.6 million
    • Change from Q1 2024: +96.4%

Industry-Specific Data:

  1. Automotive:
    • Recalls in Q2 2024: 243 (down 7.3% from Q1)
    • Defective Units in Q2 2024: 5 million (second-lowest in 10 years)
    • Key Insight: Focus on compliance with evolving safety and emissions standards.
  2. Consumer Products:
    • Recalls in Q2 2024: 86 (down 6.5% from Q1)
    • Defective Units in Q2 2024: 39.1 million (up 67.3% from Q1)
    • Key Insight: Increase in FTC and DOJ enforcement actions.
  3. Food and Drink:
    • Recalls in Q2 2024: 118 (down 11.9% from Q1)
    • Primary Cause of Recalls: Undeclared allergens (41 events, 34.1% of total)
    • Key Insight: Prepare for FDA regulatory changes under the Human Foods Program.
  4. Medical Devices:
    • Recalls in Q2 2024: 242 (down 18.2% from Q1)
    • Defective Units in Q2 2024: 196.2 million (up 267.3% from Q1)
    • Key Insight: Greater scrutiny from FDA and DOJ, focus on quality control.
  5. Pharmaceuticals:
    • Recalls in Q2 2024: 93 (down 17% from Q1)
    • Defective Units in Q2 2024: 4.5 million (down 51.2% from Q1)
    • Key Insight: Compliance challenges with evolving drug regulations.

Trends and Insights:

  • Highlight Overall Trends: Decrease in recall events, but higher impact per event with increased defective units.
  • Regulatory Scrutiny: New rules around AI, emissions standards, and product labeling signal growing regulatory complexity.

Sector-Specific Insights for Effective Product Recall Insurance

Automotive and Consumer Products: Ensuring Robust Product Recall Insurance Coverage

In the automotive sector, recall events fell by 7.3% to 243 in Q2, but with 5 million vehicles recalled, the impact remains significant. For clients operating in this space, such as manufacturers, suppliers, or dealerships, the focus should remain on compliance with evolving safety and emissions standards. Agents and MGAs should proactively engage with clients to ensure they have adequate coverage that addresses the unique risks associated with recalls, particularly given the recent regulatory changes and heightened scrutiny on electric vehicle safety standards.

Similarly, in the consumer products sector, recall events declined, but the number of defective units surged by 67.3%. As regulatory bodies like the FTC and DOJ increase enforcement actions — including criminal proceedings against executives for non-compliance — there is a greater need for robust product recall insurance. Agents and wholesalers can provide critical guidance on structuring policies that cover not only the direct costs of a recall but also ancillary expenses like legal fees, reputation management, and loss of sales.

Medical Devices and Pharmaceuticals: Preparing for Large-Scale Product Insurance Recalls

Medical device recalls decreased by 18.2%, but the number of units affected rose by an alarming 267.3% in Q2. This trend indicates a shift toward fewer but more impactful recalls, which can significantly disrupt businesses and increase liabilities. Agents and MGAs serving clients in the medical device and pharmaceutical sectors should emphasize the importance of comprehensive recall coverage, particularly as regulatory bodies like the FDA and DOJ intensify their oversight and enforcement actions. Encouraging clients to implement stronger quality control measures and maintain detailed documentation can also help mitigate risks.

Food and Beverage: Adapting Product Recall Insurance to Regulatory Changes

The food and beverage industry saw an 11.9% decline in recall events, but new regulatory changes, such as the FDA’s restructuring into the Human Foods Program, suggest that clients should be prepared for new compliance challenges. Agents can support their clients by providing up-to-date insights on regulatory shifts and helping them adjust their coverage accordingly. This includes understanding the new dynamics around undeclared allergens, which were the leading cause of recalls in Q2, and ensuring policies cover potential recall costs tied to labeling or allergen-related incidents.

Strategic Actions for Agents, MGAs, and Wholesalers

  1. Proactively Educate Clients on Evolving Risks: With fewer recall events but a significant increase in defective units, agents and wholesalers should help clients understand the emerging risk landscape. This includes advising on the impact of new regulations and the potential for larger-scale recall events.
  2. Review and Update Insurance Coverage: Encourage clients to regularly review their product recall and liability coverage to ensure it aligns with current risks. Highlight the importance of policies that go beyond the basics, covering everything from the direct costs of a recall to legal expenses, regulatory fines, and crisis management services.
  3. Leverage Data and Analytics for Risk Assessment: Use the latest data, like Sedgwick’s U.S. Recall Index, to identify industry-specific trends that could affect clients. Providing data-driven insights can strengthen client relationships and position your agency or MGA as a valuable resource in navigating complex risks.
  4. Advocate for Stronger Risk Management Practices: Advise clients on best practices for minimizing recall risks, such as enhancing supply chain transparency, implementing rigorous quality control processes, and maintaining compliance with evolving regulations. Support them in developing robust recall plans that can be quickly activated in the event of a product issue.

Positioning for Future Opportunities

While the surge in defective units may pose immediate challenges, it also presents opportunities for independent agents, MGAs, and wholesalers to enhance their value proposition. By offering tailored insurance solutions and risk management advice, you can help clients better navigate the complexities of today’s recall landscape and protect their bottom line.

As the regulatory environment continues to evolve, staying informed and proactive will be key. Agents and MGAs who leverage their expertise to guide clients through these challenges can strengthen their market position and build long-term, trusted relationships.

Are you an agent looking for a Product Recall Program?
View available product recall programs here.