INSTANDA Unveils New Brand Identity to Reflect Global Growth and Evolving Insurance Industry Needs

INSTANDA, a leading global provider of policy administration and distribution technology, has announced a comprehensive brand refresh that signals its evolution from a bold insurtech startup into a trusted global partner for insurers and MGAs.

Published on July 3, 2025

INSTANDA

INSTANDA, a leading global provider of policy administration and distribution technology, has announced a comprehensive brand refresh that signals its evolution from a bold insurtech startup into a trusted global partner for insurers and MGAs. The new brand identity represents more than updated visuals — it reflects INSTANDA’s expanded role in reshaping the insurance ecosystem across the property and casualty, life, and health sectors.

A Bold Statement of Growth and Purpose

Marking a decade of innovation and market expansion, the rebrand launches under the banner: “Build the Future You and Your Customers Want.” This refreshed ethos underscores INSTANDA’s mission to equip insurers with the agility and speed needed to meet rising customer expectations, regulatory demands, and competitive pressures.

“Our rebrand is more than just aesthetics — it captures the essence of who we are today,” said Tim Hardcastle, co-founder and CEO of INSTANDA. “We’ve grown into a committed global partner, enabling insurers and MGAs to navigate today’s challenges and deliver exceptional customer value in a rapidly shifting landscape.”

Technology That Enables Strategic Advantage

INSTANDA’s cloud-native, fully configurable platform helps clients capitalize on high-growth areas in commercial lines, niche personal lines, and health insurance. By modernizing product portfolios, launching new offerings in weeks, and supporting scalable digital ecosystems, INSTANDA empowers insurers to innovate with precision and confidence.

A Call to Action for the Insurance Industry

Reflecting on the company’s sharpened identity and broader vision, Derek Hill, co-founder and Group Chief Revenue Officer, emphasized the strategic implications of the rebrand.

“What sets this brand evolution apart is its focus on meaningful impact,” Hill said. “We’re at a pivotal moment in insurance, where ambitious, agile insurers will outpace those relying on legacy systems. Our message to the industry is clear: the time to modernize is now, and INSTANDA is here to help you write the future your customers expect.”

To learn more about INSTANDA’s new brand identity and explore its capabilities, visit http://www.instanda.com

About INSTANDA

Since 2015, INSTANDA has empowered insurance companies across the world to rapidly adapt to customer and market demands with its no-code policy administration and distribution platform. Designed for seamless integration and unmatched configurability, the platform empowers insurance companies to rapidly create, manage, and optimize insurance products and customer journeys. Discover how INSTANDA is redefining insurance innovation at instanda.com.

Stay informed and ahead of the curve — explore more industry insights and program opportunities at ProgramBusiness.com.