Facebook used the mountains of data it collected on users to favor certain partners and punish rivals, giving companies such as Airbnb and Netflix special access to its platform while cutting off others that it perceived as threats. The tactics came to light on Wednesday from internal Facebook emails and other company documents released by… Continue reading Facebook Used People’s Data to Favor Certain Partners and Punish Rivals, Documents Show
Tag: social media
Advertisers Allege Facebook Failed to Disclose Key Metric Error for More than a Year
Facebook Inc. knew of problems in how it measured viewership of video ads on its platform for more than a year before it disclosed them in 2016, according to a complaint filed Tuesday by advertisers. A group of small advertisers filed a lawsuit in California federal court in 2016, alleging the tech giant engaged in… Continue reading Advertisers Allege Facebook Failed to Disclose Key Metric Error for More than a Year